ClickFunnels is one of the best-known platforms for building sales funnels, landing pages, checkout experiences and online marketing campaigns. However, its cost can be difficult to justify when you are starting a business, testing an idea or generating only a small amount of revenue. Fortunately, there are several free ClickFunnels alternatives that allow you to build landing pages, capture leads, send emails or even create complete sales funnels without immediately committing to a monthly subscription. The important point, however, is that “free” does not always mean the same thing across marketing platforms. Some services offer a genuinely free plan, while others provide only a temporary free trial or free access to a limited part of their platform.

In this guide, I will compare the best free ClickFunnels alternatives and explain what each platform is actually suitable for. I will look at options such as Systeme.io, GetResponse, HubSpot, MailerLite and other platforms that can replace some or all of ClickFunnels’ functionality. I will also explain the difference between a free funnel builder and a free landing-page builder because choosing the wrong category can leave you paying for additional tools later. Accordingly, if your main objective is to build a complete sales funnel for free, you should prioritise an all-in-one platform rather than choosing a tool simply because it has a free landing-page editor.

Businesses lack structured systems for managing online sales. Imagine complete funnels handling all stages of the sales process. ClickFunnels provides full online business funnel systems.  

Learn More About Sales Funnels

What Is a Free ClickFunnels Alternative?

A free ClickFunnels alternative is a platform that allows you to perform some or all of the tasks normally associated with ClickFunnels without paying a recurring subscription.

Those tasks can include:

• Building landing pages
• Creating sales funnels
• Capturing leads
• Sending email campaigns
• Creating checkout pages
• Selling products
• Building websites
• Creating online courses
• Managing contacts
• Automating marketing
• Testing pages
• Tracking conversions

However, there is an important distinction.

A platform can be a free landing-page alternative without being a free ClickFunnels alternative.

For example, a free landing-page builder may allow you to create an attractive page but require another service for email marketing, checkout and automation. By contrast, an all-in-one platform may allow you to create several stages of a funnel from the same account.

Therefore, I recommend comparing the entire marketing workflow, rather than simply asking whether a platform has a free page builder.

Best Free ClickFunnels Alternatives at a Glance

1. Systeme.io – Best Overall Free ClickFunnels Alternative

If your primary requirement is a free alternative to ClickFunnels that can actually build funnels, I would start with Systeme.io.

Systeme.io currently offers a permanent free plan rather than merely a short trial. Its published pricing information lists up to 2,000 contacts, three sales funnels, one course, one blog, one custom domain and unlimited email sending on the free plan. The platform also combines sales funnels, email marketing, websites, courses, affiliate management and other marketing functions in one system.

This makes Systeme.io particularly attractive to beginners who do not want to assemble several different services. For example, you could create a lead-generation funnel, collect email addresses and follow up with subscribers from the same platform. Similarly, a course creator could use the platform to promote and deliver a digital course without immediately paying for a separate funnel builder and course platform.

Why Systeme.io is a strong free ClickFunnels alternative

• Permanent free plan
• Up to 2,000 contacts
• Three sales funnels
• Email marketing
• Online course functionality
• Affiliate management
• Custom domain support
• Unlimited email sending
• No transaction fees on its plans

Systeme.io states that its free plan does not require a credit card and does not expire.

Who should use Systeme.io?

I would particularly recommend it for:

• Beginners
• Affiliate marketers
• Coaches
• Course creators
• Digital-product sellers
• Small businesses
• Freelancers
• Entrepreneurs testing a new offer

The main limitation

The free plan has limits on the number of funnels, contacts and other resources. If your business grows substantially, you may eventually need a paid plan.

Nevertheless, for someone specifically searching for a free ClickFunnels alternative, Systeme.io is arguably the most direct option.

2. GetResponse – Best Free Alternative for Email Marketing

GetResponse is another useful option if your funnel strategy revolves heavily around email marketing.

Its free plan currently allows users to build and publish one landing page, collect leads using forms and store up to 500 contacts. It also provides a monthly allowance for newsletters, while premium features can be tested for 14 days.

This makes GetResponse particularly suitable when your funnel looks something like:

Landing Page

↓

Lead Capture

↓

Email Newsletter

↓

Offer

Rather than requiring a complex multi-step sales funnel, you may simply need a high-quality landing page connected to an email list.

Why choose GetResponse?

• Free landing page
• Lead forms
• Email marketing
• Up to 500 contacts on the free plan
• Premium feature trial
• Established email marketing ecosystem

Example

Suppose you are a consultant selling a £500 service.

You could create:

Free Marketing Audit

Visitors submit their email addresses and subsequently receive educational emails promoting your consultation service.

For this type of funnel, GetResponse can be a sensible alternative to paying for a comprehensive funnel platform.

The limitation

GetResponse’s free plan is considerably more limited than Systeme.io if your objective is to recreate the broader ClickFunnels experience.

Therefore, I would choose it primarily when email marketing is more important than complex funnel construction.

3. HubSpot – Best Free ClickFunnels Alternative for CRM

HubSpot takes a different approach.

Rather than trying to reproduce every ClickFunnels feature, HubSpot combines marketing tools with customer relationship management.

Its free marketing tools include landing pages, forms, contact management and reporting, while its free landing-page builder supports mobile-optimised templates and a drag-and-drop editor.

This makes HubSpot particularly attractive if your main objective is:

Landing Page → Lead → CRM → Sales Follow-Up

rather than:

Landing Page → Checkout → Upsell → Course

Why HubSpot is useful

• Free landing-page builder
• Free customer relationship management
• Lead capture
• Contact management
• Forms
• Reporting
• Mobile-optimised pages
• Search engine optimisation suggestions

HubSpot also provides personalisation and analytics features around its landing pages.

Best example

Imagine you operate a business-to-business consulting company.

Your funnel could be:

Consulting Landing Page

↓

Lead Form

↓

HubSpot CRM

↓

Sales Follow-Up

↓

Consultation

In this situation, HubSpot may be more useful than a traditional funnel builder because managing the lead after the landing-page conversion is central to your business.

The limitation

HubSpot’s free tools are not designed to replicate the entire ClickFunnels sales-funnel experience.

If you need sophisticated checkout sequences, upsells and course delivery, another platform may be more appropriate.

4. MailerLite – Best for Simple Email Funnels

MailerLite is worth considering if your primary requirements are email marketing, landing pages and basic website functionality.

It is particularly appealing to creators and small businesses that do not require the full complexity of a dedicated funnel platform.

For example, you could build:

Landing Page

↓

Email Signup

↓

Email Sequence

↓

Product Offer

This is enough for many simple digital marketing campaigns.

MailerLite is suitable for:

• Bloggers
• Newsletter creators
• Small businesses
• Freelancers
• Coaches
• Affiliate marketers

Why it can replace ClickFunnels

You may not actually need everything ClickFunnels provides.

If your marketing process is primarily about collecting subscribers and nurturing them through email, a lighter email-first platform can be more practical.

The important trade-off is that MailerLite should be viewed as an email and website-focused alternative, rather than a direct one-to-one replacement for ClickFunnels.

5. Brevo – Best Free Option for Email and Contact Management

Brevo is another option for businesses that prioritise email, contacts and customer communication.

Rather than attempting to replicate every feature of a dedicated funnel platform, Brevo focuses strongly on communication and customer relationship functions.

It can therefore be useful when your funnel is relatively simple.

For example:

Landing Page

↓

Lead

↓

Email

↓

Sales Conversation

This approach can work particularly well for service businesses.

Brevo is worth considering if you need:

• Email marketing
• Contact management
• Customer communication
• Forms
• Basic automation
• A low-cost marketing stack

However, if you want an extensive visual funnel builder with multiple checkout stages, you should consider a more specialised platform.

6. Kit – Best Free Alternative for Creators

Kit, formerly known as ConvertKit, is particularly relevant to creators whose primary asset is an audience and email list.

It can be useful for:

• Authors
• Bloggers
• YouTubers
• Newsletter creators
• Educators
• Content creators

For example, your marketing journey might be:

Content

↓

Free Guide

↓

Email List

↓

Newsletter

↓

Digital Product

This is a fundamentally different model from a traditional ClickFunnels sales funnel.

Accordingly, Kit makes sense when audience building and email communication are more important than complex funnel architecture.

7. WordPress + Free Plugins – Best for Maximum Control

If you already use WordPress, you can create a surprisingly capable ClickFunnels alternative by combining WordPress with free plugins.

For example:

WordPress

Page Builder

Form Plugin

Email Service

Payment Plugin

can become a complete marketing system.

This approach gives you much greater control over:

• Website design
• Hosting
• Search engine optimisation
• Content
• Domains
• Plugins
• Ecommerce
• Blogging

Example

You could create:

WordPress Landing Page

↓

Free Form Plugin

↓

Email Marketing Platform

↓

WooCommerce Checkout

↓

Thank-You Page

The major advantage is flexibility.

The major disadvantage is complexity.

With ClickFunnels, you pay for an integrated environment. With WordPress, you are responsible for assembling and maintaining the components.

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8. Google Sites – Best for Very Basic Free Pages

Google Sites can be useful when you need a simple webpage without paying for hosting.

You could create a basic:

Free Consultation

page containing:

• Business information
• Images
• Text
• Links
• Contact information

You can then connect the page to a separate form or booking service.

However, I would not consider Google Sites a serious replacement for ClickFunnels if you need sophisticated sales funnels.

It is better viewed as a simple free website option.

9. Carrd – Best for Simple Landing Pages

Carrd is designed around simple, responsive one-page websites.

This makes it useful for:

• Lead magnets
• Personal profiles
• Product announcements
• Simple business pages
• Campaign landing pages

For example:

Download My Free SEO Guide

could be presented on a simple one-page site.

However, Carrd is not designed to reproduce the complete ClickFunnels ecosystem.

You may still need separate tools for:

• Email
• Automation
• Checkout
• Customer relationship management
• Courses

Therefore, Carrd is best when simplicity is more important than having everything under one roof.

10. Canva + External Tools – Best for Simple Campaign Assets

Canva can help create attractive marketing pages and campaign assets, but it should not be confused with a complete funnel platform.

It can be useful for creating:

• Promotional graphics
• Lead magnet pages
• Visual campaign assets
• Social media campaigns
• Presentations
• Digital products

You can then connect those assets to an external funnel or email platform.

This approach is particularly useful when visual design is your main concern.

However, Canva alone is not a complete replacement for ClickFunnels.

11. ClickFunnels Free Trial – Best for Testing ClickFunnels Itself

If your reason for searching for a free alternative is simply that you want to try ClickFunnels before paying, you should consider whether you actually need an alternative.

ClickFunnels may provide trial access from time to time, but a free trial is not the same as a permanent free plan.

This distinction matters.

A free trial allows you to test a paid platform temporarily.

A permanent free plan allows you to continue using the platform without paying, subject to its limitations.

Therefore, if your budget is genuinely zero, you should prioritise platforms with permanent free plans rather than relying on a trial.

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One Funnel Away Challenge	Free Training	Beginners, Coaches, E-commerce Sellers	Build and launch your first sales funnel with step-by-step guidance	Free
Sales Funnels Webinar	Free Webinar	Entrepreneurs & Small Business Owners	Learn the sales funnel strategies used by successful online businesses	Free
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ClickFunnels Free Trial	Free Software Trial	Funnel Builders & Businesses	Build funnels, websites and automations risk-free	Free Trial
DotCom Secrets	Free Plus Shipping Book	Entrepreneurs & Beginners	Learn the foundations of online sales funnels and customer value ladders	Free + Shipping
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Course Secrets	Premium Course	Coaches & Experts	Create and sell online courses at scale, Want to know the secret to launching your offer fast? Curious about the fastest way to start generating revenue? Need help carving the perfect offer?	Free Webinar
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Funnel Builder Secrets	High-Ticket Programme	Business Owners Ready to Scale	Software, training, templates and advanced funnel resources	High Ticket
ClickFunnels 3 months Discount Offer	Software Offer	Business Owners	Save on professional funnel software while building your business	Discounted
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What Is the Best Completely Free ClickFunnels Alternative?

For most people who specifically want a free sales funnel builder, I would put Systeme.io at the top of the list.

The reason is simple: its free plan is designed around the same broad category of activities that attract people to ClickFunnels.

It includes sales funnels, email marketing, courses and other business-building functionality rather than offering only a landing-page editor. Its current free plan supports up to 2,000 contacts and three sales funnels, while email sending and file storage are listed as unlimited.

This makes it particularly attractive to someone who wants to start with:

£0/month

and build towards:

Lead Generation → Email Marketing → Product Sales

without immediately assembling multiple subscriptions.

Best Free ClickFunnels Alternative for Different Users

Best for Beginners: Systeme.io

Choose Systeme.io if you want the closest free all-in-one funnel experience.

Best for Email Marketing: GetResponse

Choose GetResponse if email marketing is the centre of your strategy.

Its free plan currently supports one landing page and up to 500 contacts.

Best for CRM: HubSpot

Choose HubSpot if your primary goal is turning landing-page leads into organised sales opportunities.

Its free tools combine landing pages, forms and contact management.

Best for Creators: Kit

Choose Kit if your business revolves around content, newsletters and an audience.

Best for WordPress Users: WordPress

Choose WordPress if you want maximum control and do not mind managing several components.

Best for Simple Pages: Carrd

Choose Carrd if you only need a simple landing page rather than a complete funnel ecosystem.

Free ClickFunnels Alternatives vs Free Trials

This is one of the most important things to understand before choosing a platform.

Permanent free plan

You can continue using the service without paying, subject to limitations.

Free trial

You receive temporary access to paid functionality.

Freemium

You receive a free version but need to upgrade when you require more capacity or features.

For example, Systeme.io explicitly describes its free plan as a permanent option, while GetResponse states that its free account remains free and provides a 14-day period for testing premium features.

Therefore, when comparing free ClickFunnels alternatives, always ask:

Can I continue using this platform indefinitely without paying?

That question is more useful than simply asking whether a platform advertises a “free trial”.

What Features Should a Free ClickFunnels Alternative Have?

Before choosing a platform, I recommend creating a checklist.

Funnel Builder

Can you create multiple pages and connect them into a logical journey?

Landing Pages

Can you create pages specifically designed for lead generation or sales?

Forms

Can visitors submit their information?

Email Marketing

Can you follow up with leads?

Automation

Can the system perform actions based on customer behaviour?

Checkout

Can customers actually purchase products?

Custom Domain

Can you use your own business domain?

Analytics

Can you determine whether your pages are generating results?

Mobile Design

Do your pages work properly on smartphones?

Integrations

Can you connect the platform to the other services you already use?

The more of these features you receive on a free plan, the closer the platform is to being a genuine ClickFunnels alternative.

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Learn More About Sales Funnels

What Is the Cheapest ClickFunnels Alternative?

If “cheapest” means zero monthly cost, Systeme.io is one of the strongest options because it has a permanent free plan with meaningful funnel functionality. Its current published plan includes three sales funnels and up to 2,000 contacts.

If “cheapest” means the cheapest platform that solves one specific problem, the answer changes.

For example:

• Simple landing page → Carrd
• Email marketing → MailerLite or GetResponse
• CRM + landing pages → HubSpot
• Full funnel → Systeme.io
• WordPress website → WordPress

Therefore, do not automatically choose the platform with the lowest advertised price.

Choose the platform that minimises your total marketing cost.

Is a Free ClickFunnels Alternative Really Free?

Sometimes, but you need to examine the limitations.

A free platform may restrict:

• Number of contacts
• Number of funnels
• Number of pages
• Automation
• Email sends
• Custom domains
• Storage
• Branding
• Integrations
• A/B testing
• Checkout functionality

For example, Systeme.io’s free plan provides substantial functionality but limits resources such as contacts, funnels and courses.

GetResponse’s free plan, meanwhile, allows one landing page and up to 500 contacts.

This demonstrates why simply seeing “free” on a pricing page is not enough.

Free vs Paid ClickFunnels Alternatives

There is nothing inherently wrong with paying for funnel software.

In fact, upgrading can make sense once your business generates enough revenue.

For example, imagine that your funnel generates:

$5,000 monthly revenue

and your marketing software costs:

$100 per month

The software represents only a small portion of your revenue.

By contrast, if you generate:

$100 per month

and spend:

$100 per month

on software, the economics are very different.

Accordingly, free software is particularly valuable during the validation and early-growth stages of a business.

When Should You Upgrade From a Free Funnel Builder?

You should consider upgrading when the free plan becomes a genuine constraint.

For example:

Situation 1: Contact limit

Your email list exceeds the free contact allowance.

Situation 2: Funnel limit

You need more funnels than your free plan permits.

Situation 3: Automation

You need more sophisticated automated workflows.

Situation 4: Testing

You want advanced A/B testing.

Situation 5: Ecommerce

You need more advanced checkout and sales functionality.

Situation 6: Team management

You need multiple users or client accounts.

At that point, paying for the right platform can be more economical than trying to work around limitations.

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Learn More About Sales Funnels

How to Choose the Best Free ClickFunnels Alternative

I recommend following five steps.

Step 1: Define Your Funnel

Write down your customer journey.

For example:

Advertisement

↓

Landing Page

↓

Lead Form

↓

Email

↓

Sales Page

↓

Checkout

Step 2: Identify Your Essential Features

Do you actually need:

• Checkout?
• Email?
• Course delivery?
• Customer relationship management?
• A/B testing?
• Affiliate management?

Do not pay for features you will never use.

Step 3: Calculate Your Contact Requirements

A free plan supporting 500 contacts may be enough for a new business.

However, a platform supporting 2,000 contacts may give you significantly more room to grow.

Step 4: Test the User Experience

Build a small funnel before committing.

For example:

Landing Page → Form → Thank You

If you cannot comfortably build this simple funnel, the platform may not be appropriate for you.

Step 5: Consider Your Future Needs

A platform should not only work today.

Ask:

What will I need when I have 1,000 customers?

What will I need when I launch a course?

What will I need when I start running paid advertising?

What will I need when I hire a team?

This prevents you from migrating platforms unnecessarily.

Free ClickFunnels Alternatives for Affiliate Marketing

Affiliate marketers often do not need an enormous technology stack.

A simple system could be:

Traffic

↓

Landing Page

↓

Email Capture

↓

Email Sequence

↓

Affiliate Offer

Systeme.io can support this type of funnel from its free plan, while GetResponse can be useful when email marketing is the primary requirement.

For example, an affiliate marketer promoting web hosting could create a free guide:

How to Start a WordPress Website

The guide becomes the lead magnet.

After the visitor submits their email address, the marketer can provide educational emails that eventually introduce relevant affiliate offers.

Free ClickFunnels Alternatives for Coaches

Coaches generally need:

• Lead capture
• Applications
• Booking
• Email follow-up
• Sales pages

A simple funnel could be:

Free Guide

↓

Application

↓

Booking

↓

Consultation

↓

Coaching Programme

Systeme.io can work well for a simple all-in-one setup, while HubSpot can be attractive if managing leads and sales opportunities through a customer relationship management system is more important.

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Free ClickFunnels Alternatives for Course Creators

Course creators need more than landing pages.

You may need:

• Sales page
• Checkout
• Course delivery
• Email marketing
• Student management

This is one area where Systeme.io has a particularly strong free proposition because its free plan includes course functionality and allows up to 2,000 contacts.

However, as your course business grows, you may eventually want a dedicated course platform with more advanced learning-management features.

Free ClickFunnels Alternatives for Small Businesses

A small service business may not need a traditional multi-step sales funnel.

For example:

Website

↓

Service Page

↓

Contact Form

↓

CRM

↓

Sales Call

In this situation, HubSpot can be a compelling option because its free marketing tools include landing pages, forms and contact management.

The best ClickFunnels alternative is therefore determined by the business model, not simply by the popularity of the software.

Frequently Asked Questions About Free ClickFunnels Alternatives

What is the best free ClickFunnels alternative?

For users who want a genuinely free, all-in-one funnel platform, Systeme.io is one of the strongest choices. Its current free plan includes three sales funnels, up to 2,000 contacts, one course and unlimited email sending.

Is there a completely free alternative to ClickFunnels?

Yes. Systeme.io offers a permanent free plan rather than only a temporary trial. Other platforms such as GetResponse and HubSpot also provide free marketing tools, although their functionality differs considerably.

Is Systeme.io really free?

Yes. Systeme.io currently offers a $0 plan with limitations on resources such as contacts and funnels. The company states that the free plan does not expire and does not require a credit card.

Is GetResponse a free ClickFunnels alternative?

It can be, particularly if your primary requirement is email marketing and landing pages. Its current free plan supports one landing page, forms and up to 500 contacts.

Is HubSpot a free ClickFunnels alternative?

HubSpot can replace some ClickFunnels functions, particularly landing pages, forms, lead capture and customer relationship management. However, it is not a direct replacement for every ClickFunnels funnel and checkout feature.

Can I build a sales funnel for free?

Yes, but the complexity of the funnel you can build depends on the platform. A simple lead-generation funnel can be created using several free tools, while a complete sales funnel with advanced checkout, upsells, automation and analytics may require a paid platform.

What is the best free funnel builder?

Systeme.io is one of the strongest choices for a genuinely free all-in-one funnel builder because its free plan includes multiple sales funnels, email marketing and course functionality.

Is a free ClickFunnels alternative better than ClickFunnels?

Not necessarily. Free alternatives are generally better when your priority is reducing costs. ClickFunnels may be preferable when you need its particular combination of funnel-building, sales and marketing functionality and are willing to pay for it.

What is the best free ClickFunnels alternative for beginners?

Systeme.io is a strong starting point because you can build funnels and email campaigns without immediately paying for the platform. HubSpot can be preferable for beginners whose main requirement is lead capture and customer relationship management.

Final Verdict: What Is the Best Free ClickFunnels Alternative?

If your main goal is to find a genuinely free ClickFunnels replacement, I would start with Systeme.io. It is one of the few platforms in this category where the free plan is not simply a page builder or a temporary trial. The current free plan provides meaningful funnel functionality, supports up to 2,000 contacts and includes features such as email marketing and online courses.

However, the best alternative depends on what you actually use ClickFunnels for. If you mainly need landing pages and email marketing, GetResponse may be more appropriate. If you want landing pages connected to a customer relationship management system, HubSpot can make more sense. If you are a creator whose business revolves around newsletters and an audience, Kit may be a better fit. If you already have a WordPress website, building your funnel with WordPress plugins can provide considerably more control.

Additionally, I would avoid choosing a platform simply because it advertises itself as a “free ClickFunnels alternative”. The word free can conceal important limitations involving contacts, funnels, pages, automation, email sending, custom domains and checkout functionality. For example, GetResponse currently offers one free landing page and up to 500 contacts, whereas Systeme.io offers three sales funnels and up to 2,000 contacts on its free plan.

Finally, free software is most valuable when you are validating a business idea or building your first audience. Once your funnel begins generating meaningful revenue, the question should shift from “How can I avoid paying for software?” to “Which platform gives me the best return on my marketing investment?” A free funnel builder can help you start, test an offer and generate your first leads without a large technology budget. Nevertheless, as your business grows, paying for better automation, analytics, customer relationship management, testing, checkout functionality or team management can become a sensible investment.

For someone starting from zero and specifically searching for a free ClickFunnels alternative, my practical shortlist is therefore:

1. Systeme.io– best overall free funnel alternative
2. GetResponse– best for email-focused funnels
3. HubSpot– best for landing pages and customer relationship management
4. MailerLite– best for simple email funnels
5. WordPress– best for maximum flexibility and control

The right choice is ultimately the one that lets you build the simplest effective customer journey at the lowest sustainable cost.

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